Phil Giangrande began his career in post-production at CBS Cable in Conneticut doing work for The Discover Channel, The Learning Channel and Speed Vision. After a few years, he was lured away to work for a small South Florida advertising agency in the position of Marketing Director where he was responsible for the creative direction and management of all incoming accounts. This included becoming a commercial writer and providing a web copywriting service to the clientele of the agency.
Currently, Phil is a radio producer and board engineer for Clear Channel Communications in Los Angeles specializing in financial, legal, real estate, business and political talk show programming. For the past 9 years he’s coached business owners through the process of hosting their own show for the purpose of building their brand and client base. During this time he began offering copywriting services for the programs as well as the commercials.
The next step was training as a voice over artist, so Phil attended classes at the prestigious Kalmenson & Kalmenson. Upon completing their Voice-over for professionals program, he began voicing commercials for multiple clients and to date has voiced over a hundred that aired both locally and nationally.
When political talk show hosts at Clear Channel began putting Phil on the microphone during their shows, he realised that he had an aptitude for being a personality on air. Immediately he began working at this skill and got to a level where he could start offering himself as a radio host to the business owners he produced that wanted another presence on their show. The effect was powerful! Branding got stronger and business increased for the shows Phil took on.
Since then, Phil’s added Videographer and Photographer to his arsenal as well as putting his music degree to work as a jingle writer.
“I love the creative side of doing business and I’m very lucky that I get to help business owners realise the look, sound and vision that they always wanted.” – Phil Giangrande
The Countdown to the launch of Phil’s radio podcast “Seated At The Writer’s Table”: an introspective look into the business and creative process of being a professional writer.